Five keys to successful innovation

 BMGI goes live on CNBC Africa

By Neil Maslen

Africa is a great place to do business. With over a billion people and a growing middle class the continent offers an abundance of opportunities for companies to introduce innovations that make people’s lives easier.

I was recently part of a panel discussion on CNBC Africa’s Innovate Africa show. We discussed how innovation isn’t always about the latest, greatest business offering. What’s more important is being capable of adapting to a changing market.

On the show I shared my five top tools for successful innovation. These are: networking, observing, questioning, experimenting and adaptation. Watch the show below for my explanation of how these steps can guide you towards successful innovation.